We offer a number of opportunities to advertise to the osteopathic profession
The Institute of Osteopathy
The Institute of Osteopathy (iO) is the leading professional body for osteopaths, and represents some 3,500 registered professional and student practitioners – around two thirds of all osteopaths in the United Kingdom.
Our mission is to unite, develop, promote and support the osteopathic profession for the improvement of UK health and patient care. In addition to providing a wide range of services for members, we also maintain strong links with the other major osteopathic institutions including the regulator, undergraduate and post graduate training institutions and the National Council for Osteopathic Research, as well as our international partners. We have established and well respected communication channels that allow us to reach and influence the whole profession.
The iO provides advertising opportunities through Osteopathy Today, our membership magazine.
Osteopathy Today (OT) is delivered to our members every two months. They ranked it in the recent iO Osteopathic Professional Census as one of the most valued professional services that they receive. More than 80% of them say they read it on a regular basis and rated the content as good or excellent.
We publish 6 high quality issues per year combining clinical news alongside the themes of practice growth and professional development. Members trust these features and OT’s coverage of news, events, CPD and debate and use OT to inform their professional life decisions.
(Sizes: mm height x mm width. Trim size: 297mmx210mm)
A series discount of 10% is offered to advertisers booking 6 or more display adverts together, at the same time. Publishing and copy dates are shown below.
COLOUR display ads
Inside Front cover / Inside back cover/ back cover – £360
(Trim size: 297mmx210mm – Bleed: 303mmx216mm)
Full bleed page elsewhere in magazine – £330 (297mmx210mm + 3mm)
Page type area – £295 (258mmx190mm)
Half page – £240 (120mmx190mm or 258x90mm)
Quarter page – £175 (120mmx90mm or 55mmx190mm)
Boxed Eighth page – £105 (55mmx90mm or 90mmx55mm)
MONO display ads
Full bleed page – £285 (297mmx210mm + 3mm)
Page type area – £265 (258mmx190mm)
Half page – £195 (120mmx190mm or 258x90mm)
Quarter page – £145 (120mmx90mm or 55mmx190mm)
Eighth page – £85 (55mmx90mm or 90mmx55mm)
£35 (up to 40 words) + 20p per additional word to a maximum of 60 additional words.
Lightweight up to 10g, from £350 (qty 3500 to be supplied)
[Other weights over 10g, charged at £15 per additional gram].
Artwork: advert production can be provided, £50 per hour.
2018 DATES – Publishing and Copy
January/February: Published 9th January ’18 (Advert supplied by: 8th Dec ’17)
- New Year, new Opportunities
March/April: Published 6th March (Advert supplied by: 29th Jan ’18)
- Take Control of Technology
May/June: Published 8th May (Advert supplied by: 30th Mar ’18)
- Education – Educators and Students
July/August: Published 9th July (Advert supplied by: 1st Jun ’18)
- Public Health – how you can support public
September/October: Published 7th September (Advert supplied by: 3rd August ’18)
November/December: Published 7th November (Advert supplied by: 28th September ’18)
- Reaching Out – promotion of Osteopathy
Online Advertising: www.iosteopathy.org
ONLINE Classified ads:
£35 (up to 40 words, for 8 weeks) + 20p per additional word to a maximum of 60 additional words. If taking paid-for print advertising in OT, the same advert can run online for half price, £17.50, plus charges for any additional words.
ONLINE Osteopathic Opportunities:
You can advertise a role for £40 (up to 40 words, for 8 weeks; please call the iO on 01582 488 455 to book a position.
ONLINE Supplier Directory
Your company can be listed in our online Supplier Directory for £170 for 12 months.
Please note: all prices exclude VAT at 20%.
To discuss advertising with us or to find out more, please contact:
David Boyd, iO Advertising Manager
Tel. 01954 267444